Greenbar Distillery
business partner
When Litty Mathew and Melkon Khosrovian founded Greenbar Distillery in 2004, they had no intention of championing sustainability. But 18 years later, this organic spirits company has supported planting over one million trees through Sustainable Harvest International.
Those trees combined with their efforts to reduce packaging waste and pollution, means that Greenbar Distillery is not only carbon neutral, but carbon negative.
Today, Greenbar Distillery is leading the way for sustainable business practices.
“We’ve always embraced the idea that modest efforts can lead to big change. It’s easy to feel discouraged and bogged down… but we’re here to say that with the small, positive changes we each make everyday leads to seeing our forest grow.”
It all started with one tree
After finding us on Charity Navigator in 2008, co-founders Litty and Melkon reached out to our Founder Florence Reed. They were drawn to our mission, one that addressed both environmental degradation and the well-being of rural communities.
We explained to Litty and Melkon how reforestation through sustainable agriculture helped keep increase incomes for family farmers and improve food security, while restoring degraded land.
Litty and Melkon created their plan: One tree planted for every bottle sold.
“It’s common in our cultures to plant a tree when a child is born,” noted co-founder Litty in an interview with Forbes Magazine. “We think of our bottles as our children.”
Betany Ruiz plants a tree to support reforestation on a SHI-Honduras partner farmer’s land.
